Chaos & Harmony finishing touches for SS16-17 "Shattered"
Our creative process has three stages – concept, development and procurement.
We always have a strong starting point from which we can be inspired. One of the main elements of our business is creativity and inspiration. From our initial concept, our collections then express a point of view or tell a story.
The development phase is all about designing with freedom, not too many restrictions and having the ability to express ourselves without commercial restrictions - designing whatever our heart tell us to!
Procurement is about bringing those dreams into reality – what will work in the marketplace, what we can see our customers wearing, and what will inspire them but also serve them best.
Every pair of Chaos & Harmony shoes begins life as a hand-drawn sketch. We then choose high grade, often textured, leathers at markets before our shoes go into production in the Guangdong Province in China.
We believe in the art of creating something by hand, and the quality that can only be achieved in this way. Our operations manager Hayley Fruish is in regular contact with our extended team of artisans working in China, and we visit at least every 12 weeks to check on production. Many of our Chinese team are not only highly qualified, with the specialist skills required to make high quality shoes by hand, but have also worked with us for years and greet us like old friends when we visit. Our shoes are bespoke – completed by hand, from creating the leather uppers to attaching the soles. Our factory abides by ethical manufacturing standards.
We have spent years working with our Chinese team to create shoe lasts (moulds) that are not only flattering but, most importantly, comfortable. We use a latex memory foam on the footbed for best comfort, as well as a super-soft leather lining. We know our customers are busy women, which is why we make it as easy as possible to get in and out of our shoes - most styles have zips. You’ve probably noticed the distinct design details that set Chaos & Harmony shoes apart - features such as matte buckles, embossed custom zip pullers and unique laces.
OUR SOCIAL RESPONSIBILITY
We also support Breast Cancer Cure, which is a New Zealand organisation that works to find a cure for breast cancer. This connection comes from a personal experience – both Rebecca’s mum and mother-in-law were diagnosed with breast cancer within four days of each other. Breast cancer is now part of Chaos & Harmony’s life story. Each year we create a pink shoe to raise funds for Breast Cancer Cure in October.
We often gift people shoes and help out smaller, local causes, as well. We really believe that when it comes to working with charities, it’s about doing the thing that affects your heart. We are all drawn to different causes, but if we all operate from what pulls your heart, then we would all be helping the people who really need it.